• You are
    your Brand.

    MAKE THE MOST OF IT

“Rowena knows sport. She is passionate about developing sport – and has a wealth of experience to bring to the table… One to watch!”

“GENSport comes to the table representing the interests of athletes and sport itself. Caring about the future of our sport and developing the future World Record holders.”

Sport and Athletes are at the heart of everything we do.

GENSport is focused on providing affordable and accessible consultancy services to the sporting community, both organizations and individuals.  Our goal is to enhance your brand and increase your profile leading to opportunities perfect for long-term commercialization.

Sports marketing presents endless opportunities for athletes and organizations and by working with a broad spectrum of athletes, federations and organizing committees at all levels we are able to direct your strategy to be focused on growth and brand development, leading to successful commercial programs.

Life at Level
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Life at Level

Level has launched a motivating series titled Life at Level in which they speak to their own lawyers about their journey and how they made the Level model work for them. Click here to read Rowena's story from in-house general counsel to starting…
Athletes: The Other Side Podcast

Athletes: The Other Side Podcast

Interested in the lives of athletes and what happens when their sporting careers come to an end? Today, we often forget that sportsmen and women are more than just athletes, they have other lives - often many have careers away from their sport.…
Sports Think Tank UK
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Rowena joins Sports Think Tank Advisory Board

Rowena has joined the Advisory Board of Sports Think Tank the UK's only independent Think Tank dedicated to sports Policy. The Advisory Group is there to give their thoughts and opinions on trends, topics and sensitive issues in and around…

What are you waiting for?

Some of the many ways we can help you. Get in touch today!

Brand Building
Contract Drafting
Rights Protection
Sponsorship Sales
Commercial Opportunites