• You are
    your Brand.

    MAKE THE MOST OF IT

“Rowena knows sport. She is passionate about developing sport – and has a wealth of experience to bring to the table… One to watch!”

“GENSport comes to the table representing the interests of athletes and sport itself. Caring about the future of our sport and developing the future World Record holders.”

Sport and Athletes are at the heart of everything we do.

GENSport is focused on providing affordable and accessible consultancy services to the sporting community, both organizations and individuals.  Our goal is to enhance your brand and increase your profile leading to opportunities perfect for long-term commercialization.

Sports marketing presents endless opportunities for athletes and organizations and by working with a broad spectrum of athletes, federations and organizing committees at all levels we are able to direct your strategy to be focused on growth and brand development, leading to successful commercial programs.

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Rowena appointed member of National Sports Council of Sri Lanka

We don't often use the word, thrilled, but in this case it is the best word to describe how we at GENSport feel about Rowena's appointed to the National Sports Council of Sri Lanka. Today was their first meeting which Rowena joined via Zoom…

Rowena joins PSA Board!

GENSport is excited to announce that Rowena has been appointed to the Professional Squash Association Board of Directors! We are looking forward to working with PSA World Tour and progressing the exciting sport of squash!

Diversity and Representation of Women in Sport: an InSport Education hosted Webinar

Rowena recently took part in a webinar organised by InSport Education discussing the representation of gender and diversity in sport, specifically women hosted by Dr Rob Wilson. A recording of the webinar is available on crowdcast.io. Register…

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